Friday, July 09, 2010

Borders Giving Away Free eBook Downloads

The Wall Street Journal's Market Watch had an interesting story on Friday:
Borders is ... offering five free top-selling books valued at more than $40 to anyone who downloads a free Borders application beginning today, Friday, July 9 through Wednesday, July 14.

These popular titles include Dean Koontz's "Frankenstein: Prodigal Son," "One Shot" by Lee Child, "The Alchemyst" by Michael Scott, Julia Child's " Julia's Kitchen Wisdom" and "Master your Metabolism" by Jillian Michaels.
Tech Crunch had this to say:
The promotion comes right off the heels of the launch of the Borders-branded eBook store and the release of BlackBerry, Android, iPad and iPhone eReading applications, all powered by Kobo.

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