Amazon says that sales of its Kindle e-reader have tripled since they lowered the price from $259 to $189.
In addition, the press release indicated e-book sales have surpassed hardcover sales on Amazon:
Over the past month, for every 100 hardcover books Amazon.com has sold, it has sold 180 Kindle books. This is across Amazon.com's entire U.S. book business and includes sales of hardcover books where there is no Kindle edition. Free Kindle books are excluded and if included would make the number even higher.Another really interesting statistic. Hachette reported two weeks ago that James Patterson had sold 1.14 million e-books to date. The Amazon press release took credit for selling 76% or 867,881 of those e-books.
Go here to read the press release.
UPDATE: Teleread had an interesting story by David Rothman here in which Paul Story pointed out something I missed. Jeff Bezos did NOT say sales of the Kindle device had tripled. What he said was "the growth rate of Kindle device unit sales has tripled since we lowered the price from $259 to $189."
The two are very different.